Alex Paul (Alex Barabe, she/her) is the founder and lead artist behind Alex Paul Artistry, a private studio in Regina’s Warehouse District known for precision, artistry, and a highly personalized approach to beauty.

With over a decade in the industry, Alex has built her career around mastering the details that make a service exceptional. Her work combines advanced technique with an intentional approach, creating results that feel elevated, effortless, and designed to inspire confidence.

Alex specializes in lash lifting and brows, with signature services including infused brow laminations, precision shaping, threading, and custom colour work. Every product and ingredient used in the studio is carefully selected and evaluated for quality, performance, and its impact on the health and integrity of the hair and skin. From formulation to final result to maintaining your look at home, every detail is considered to ensure each service is both high-performing and tailored to the individual.

Her approach is personal by design. Alex takes the time to understand each client, their features, and their vision, creating results that feel distinctly theirs. Her clientele includes established content creators, beauty professionals, and public-facing personalities, including Jessy Volk (@jesthejemini), Ana McQuinn (@anamcquinn), and Mia (@wear_arewe)—reflecting the trust she has built within the beauty, fashion, and digital creator space.

Alex is a hand-picked trainer for both My Lamination Canada and Lash Lift Revolution, selected by internationally recognized lash educator Uliana Shchepeleva (@lashmother.uli). Her passion for education and continued evolution of her craft extends to her growing team, where she brings the same standards of precision, curiosity, and care to the artists she mentors.